In keeping with its annual tradition of taking a
humorous approach to a serious subject, FURminator®, the company known for
its innovative pet deSheddingsolutions, is using fashion and social media to
celebrate National Hairball Awareness Day (NHAD). The last Friday in April
(which is April 26 in 2013) is designated as a time to recognize the
hazards of hairballs and take steps to eliminate them.
FURminator is inviting bloggers everywhere to groom their
cats with
FURminator deShedding Tools, mount the removed fur onto paper
mustaches, take photos of their feline fashionistas and post the photos on
social media sites (including FURminator’s Facebook page at
www.facebook.com/FURminator). The idea is to spread the word
that hairballs are more than unpleasant messes, they are signs of potential
health problems.
Nasty and dangerous hairballs don’t have to be a part of a
cat’s lifetime routine. FURminator deShedding Tools, which are used and
recommended by professional groomers and veterinarians, reduce shedding and
hairballs by up to 90%. Using a FURminator at home to remove the cat’s
undercoat for a few minutes twice a week can relieve pet owners of the mess of
loose fur and hairball worries.
Veterinarian Shelby Neely explains that because cats groom
themselves with their tongues, they naturally ingest hair in the process. Up to
two-thirds of shed hair can be ingested as cats self-groom. These loose hairs
can pack together in a cat’s stomach and form a hairball. In most cases, the
cat will need to vomit to force out the hairball, which is not good for the cat
or household. If hairballs are not spit out, they may block the passage of food
in the stomach or become impacted, requiring surgery to remove the blockage.
“Traditional hairball treatments (lubricants, diets, etc.)
address the problem after the hair has already entered the cat’s body. A
FURminator deShedding Tool PREVENTS the problem by preventing the hair from
getting into the cat’s body in the first place,” says Dr. Neely. “FURminator
stresses preventative care and that is the true definition of good health!”
With options for both small and large breeds, the FURminator
line enables cat owners to easily find the right size product for their pet. In
addition, each size tool offers both long and short hair varieties for optimal
results.
Check out the video that I shot of Cody last April (2012) and you will see how much he loves his Furminator!
So be sure to stop by on April 26th to see Cody's FURminator mustache!
FURminator Cat deShedding Tools (small breed MSRP:
$42.99 and large breed MSRP: $49.99) are available in long and short hair
varieties. FURminator Hairball Prevention Waterless Spray for Cats (MSRP:
$8.99) and Hairball Prevention Shampoo for Cats (MSRP: $8.99) are available in
8.5 oz. bottles.
Don’t let your cat suffer from hairballs.
FURminator deShedding Tools,
shampoos and hair care products are sold at pet specialty stores, and are also
available online at
www.FURminator.com.
About FURminator:
FURminator enhances relationships between pet parents and
their pets with effective and easy-to-use pet grooming products. Based in
metropolitan St. Louis, FURminator was founded in 2002 by husband and wife team
David and Angela Porter. Sold at pet retailers nationwide, the company’s
products are available exclusively through select authorized pet industry
distributors, through professional pet groomers, veterinary practices and
rescue organizations and are also available for purchase online or through
professional and consumer catalogs. For more information visit FURminator.com.
In full disclosure: I was not compensated for this post. I was sent the information via email and asked if I would share. Since Cody and I are regular users of his Furminator, I was more than happy to do so!
