Five Grand Prize Winners to Each Receive $5,000 and Have Their Cat Relationship Story Told through an Online Video; More than $30,000 in Total Prizes to be Awarded
Every cat owner has a story – from how you came to own your first cat to the way he or she greets you at the door every day – and now you have a place to share the once-in-a-lifetime events and everyday moments that make your relationship unique!
Cody and I are so excited to share with you the “Purina Cat Chow Real Stories Project Contest,” a nationwide search to find, showcase and celebrate cat stories that highlight the special relationship between cat people and their cats, as well as the many ways our cats are always there for us.
Purina Cat Chow is asking you to share your story for an opportunity to be one of five grand prize winners who receive a $5,000 cash prize!!! That's a lot of catnip!!
From now until July 31, you can participate in the Purina Cat Chow Real Stories Project Contest by submitting your cat relationship story at www.yourcatstory.com.
Five grand prize winners will each receive a $5,000 cash prize, a one year supply of Purina® Cat Chow® brand cat food for one cat, and have their cat relationship story told through a Purina Cat Chow brand online video. The winners’ videos will be shared online with the Purina Cat Chow Community on Facebook, YouTube and Twitter.
Entering the contest is a breeze! Complete an online entry form, select a theme that best describes your story, options include:
- My First Cat
- Why I’m a Cat Person
- Forever a Cat Family
- How We Found Each Other
- Generations of Care
- Always There for Me
- Memories
You will then submit a brief written entry (600 characters or less) about your special relationship with your cat including a description of how he or she is always there for you. You may also include an optional photo or video (two minutes or less) that supports the story.
Wanna hear something else that is super cool? Purina Cat Chow will also recognize the cat relationship stories of five runners-up with a $1,000 cash prize each and one year supply of Purina® Cat Chow® brand cat food for one cat. In addition, 40 stories will receive an honorable mention and a $100 gift card. In total, the Contest will award more than $30,000 in prizes.
The Purina Cat Chow Real Stories Project is looking for stories about the comfort, support, friendship and connection that describe the cat-owner relationship – from head butt greetings-at-the-door moments to the way she wakes you up in the morning. You may also submit your story at www.facebook.com/purinacatchow or www.youtube.com/purinacatchow.
The entries will be evaluated using the following criteria:
· Originality in describing your special relationship with your cat(s) (30%)
· High quality storytelling captured in the essay and/or photo or video (30%)
· Effectively demonstrating the Purina Cat Chow brand belief of “always there for you” (40%)
Following the story submission close on July 31, an independent panel of judges will narrow the stories down to 10 finalists. Consumers will be asked to vote on their favorite stories from Aug. 28 – Sept. 18, 2012, at www.yourcatstory.com, www.facebook.com/purinacatchow or www.youtube.com/purinacatchow to help identify the winning stories.
The winners will be announced on or about October 1, 2012.
The folks at Purina will also be at BlogPaws 2012!
About Nestlé Purina PetCare and Purina Cat Chow Brand Cat Food
The North American headquarters for Nestlé Purina PetCare is located at Checkerboard Square in St. Louis, Mo., where Ralston Purina was founded more than a century ago. Nestlé Purina PetCare promotes responsible pet care, humane education, community involvement and the positive bond between people and their pets. One of the leading global players in the pet food industry, Nestlé Purina PetCare is part of the Swiss-based Nestlé S.A. – the world’s largest food company. With nutrition for each life stage, Purina® Cat Chow® brand Cat Food offers a family of products with 100 percent complete and balanced nutrition for physical health and well being. For more information on Purina Cat Chow, visit catchow.com.
No Purchase Necessary to Enter or Win. Open only to legal residents of the 50 United States and D.C., 18 years of age or older at the time of entry (19 years of age or older if resident of AL or NE). Entry period ends at 11:59:59 a.m. ET on 7/31/12. See Official Rules for details. Sponsored by Nestlé Purina PetCare Company, Checkerboard Square, St. Louis, MO.
